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The Inside Scoop to Getting Testimonials

Tuesday, November 30, 2021  0 Comments

Testimonials can be some of the first words a consumer reads when picking up a book. These book blurbs serve as a way for readers [...]

Why You Need an Amazon Author Central Profile

Monday, September 13, 2021

You’re almost there. Your Amazon listing is officially live and ready to be shared, but the word on the street is that you need to [...]

What Makes a Good Interior Design? What to Expect During the Design Process

Wednesday, March 24, 2021

Once the writing and editing of your book have been completed and a cover concept selected, the next step is solidifying an interior design. Though [...]

Case Study: Go Big or Go Home! How The Power of Playing Offense Became the Go-To Comprehensive Leadership Playbook

Monday, March 15, 2021

We hear it all the time: “I want this book to be a short read. Something that can be consumed on a plane ride.” And [...]

Book Marketing for Thought Leaders: Reviewing 2020 and Looking to the Future in 2021

Friday, February 5, 2021

Let’s say you just spent two years hard at work writing a book. Brainstormed, outlined, wrote, edited, re-wrote, re-edited, and finally had a book you [...]

Indexing: Turning a Book into a Timeless Resource

Monday, January 25, 2021

A potential reader searching for a book on particular topics and wanting to know how deeply a book covers them will often look at the [...]

Consolidating the Traditional Publishing Industry: What Will This Mean for Authors?

Monday, December 21, 2020

Penguin Random House parent company Bertelsmann announced on November 25 that they will be purchasing Simon & Schuster for $2.175 billion, further consolidating the “Big [...]

More Than Dotting I’s and Crossing T’s: The Levels of Editing

Tuesday, December 1, 2020

You’ve finally got it: a first draft. The last word has been written, and now you’ve got a couple hundred pages ready to be edited. [...]

When Hiring a Ghostwriter is the Correct Editorial (and Business) Decision

Thursday, November 12, 2020

You’re a thought leader and recognized expert in your field. Your audience enjoys your blogs, your videos, and your social media presence. Your influence is [...]

Case Study: Seizing Opportunity with The Opportunity Agenda

Monday, November 2, 2020

Disrupting the Democratic Party to improve its core New York businessman and civic leader Winston [...]

The Ins and Outs of Amazon Author Central (and why you should have one)

Thursday, October 29, 2020  0 Comments

Many authors right now are wondering how on earth they can connect with their readers when they can barely leave the house.

Without in-person signings, launches, [...]

Case Study: Going Extra Innings at the City of Hope National Medical Center

Thursday, October 22, 2020