The Business of You

How to Ask the Right Questions, Tell Your Story, and Lead Your Life

“Sydney drummed her fingers against her coffee cup, staring at the job application on her screen. The cursor blinked, waiting. She had the experience. The internships. The polished resume. So why did it feel like she was just another name in a sea of applicants?”

Like most people, Sydney had been playing by the rules—following the expected path, hoping the right opportunity would find her. But when an unexpected mentor hands her a challenge, she starts to realize something:

The most successful people don’t wait for opportunities. They create them. The Business of You introduces a new way of thinking about career and leadership. Through Sydney’s journey—and the lessons she learns along the way—you’ll discover how to:

• Tell your story in a way that makes people pay attention.
• Build a network that actually works for you. Stop applying for jobs—and start attracting the right opportunities.
• Think like a CEO, because the most important business you’ll ever run is your own.

This isn’t a book about following a step-by-step plan. It’s about learning how to think, adapt, and lead—so that no matter where you start, you’ll always know how to move forward.

YOUR BUSINESS STARTS NOW.
ARE YOU READY TO TAKE THE LEAD?