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Jon Rotter

Business Executive

As co-founder and President of THG Financial Strategies, Jon leads the firm's new business and recruiting. Through the firm’s unique culture and strategic differentiation, Jon is able to drive consistent growth year after year.

He has continually attracted both new and experienced financial professionals who seek to engage with systematic experiences of the firm. THG has received numerous awards from both industry organizations and individual companies, but its ultimate achievement lies in the loyalty of the people who call it home.

Jon graduated from the University of Wisconsin-Madison with a bachelor of arts degree in International Relations. He currently resides in Highland Park, Illinois, spending his free time with his wife, Lindsay, daughters, Logan and Remi, and son, Hunter. He is also involved in many different sporting activities, including basketball and golf.

Publication Date:October 5, 2021

The Profit Culture Formula

The Blueprint to Successfully Recruit, Retain, and Inspire Business Professionals

Company culture is the foundation to business success. Culture drives recruiting, retention, and, ultimately, profit. Yet, few companies have an actionable strategy in place to build, support, and shape an intentional culture that will drive an organization’s personality.

A growing trend in today’s workforce is the free-agent mindset. Free-agent employees, with their increased mobility and autonomy, tend to migrate from company to company in search of the right fit. With constant change and little consistency, it’s no wonder a sense of culture and togetherness is hard to pin down.

Most business owners never stop to ask a simple but important question: what would motivate someone with this free-agent mindset to stick around?

This is where culture comes in.

By having an engaging and pervasive company culture, those free-agent employees stick around longer. Less churn, better people, higher profits. The formula is simple.

By using real-world examples and outlining an actionable strategy, The Profit Culture Formula is your essential blueprint to creating an outstanding company culture and ultimately, greater overall profit.

Business, Politics
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Motivational Speaking
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Amplify Publishing Group|
620 Herndon Parkway, Suite 220|
Herndon, Virginia 20170
Phone: 703-437-3584|
Fax: 703-437-3554|
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