Doug Schneider

Business Executive, Researcher, and Risk Expert

Doug Schneider spent over twenty-five years in high-tech firms, many of them leading and working in healthcare information technology firms that drove industry expansion. He’s had a lifelong focus on innovation and risk-taking. Doug is also the author of the running memoir Ten Marathons: Searching for the Soft Ground in a Hard World. He splits his time between Cincinnati, Ohio, and Hilton Head, South Carolina, with his wife, Elaine. Doug’s writing on life, work, and running can be found at www.dougschneider.net and he can also be reached by email at marathondoug@hotmail.com.

ISBN:978-1-63755-1-530

Price:$26.00

Publication Date:October 4, 2022

The Risk Paradox

Life Lessons from 102 Amazing Risk-Takers

Why do some people avoid risk at all costs, while others embrace it? How do you know when to take a chance or when to walk away? And what happens after a risk pays off handsomely, crashes miserably, or lands in the muddy middle of life?

The Risk Paradox explores the stories of over one hundred notable risk-takers, in business and life. This unprecedented study provides fascinating, intimate views on risk and its meaning—before, during, and after the plunge. The authors’ research underscores lessons and secrets of those who embrace risk as a part of life, taking us to the heart of the Risk Paradox itself: taking a risk is the least risky thing you can do to live a fulfilling life.

The Risk Paradox will change how you approach moments of decision in your own life—when you must decide what risks to take and why.

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Doug Schneider

The Risk Paradox

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