Carnivore Leadership

Taking Charge Instead of Taking Shit

To lead in today's world, you must be a meat-eater. 

Take it from a person who experienced that truth on the front lines.

Ramón “CZ” Colón-López rose from special ops to be the highest-ranking enlisted military member in the US military. In that journey, he came to champion “carnivore leadership,” which sums up perfectly CZ’s perspective: understanding the necessity that leaders be focused on action instead of waiting for events to happen—taking initiative instead of being reactive like herbivores would. CZ realized this world view connected deeply with the troops. They respected straight talk about their duties, the conduct expected of them, and CZ's servant leadership. He saw that leaders are neither born nor made; they are forged under the vice of adversity and experience.

He created a list of twenty Silver Bullets that served as an alternative to canned talk about how to inspire and maximize to get results. A bullet strikes a target and has an immediate impact; the Silver Bullets in Carnivore Leadership are no different. Collected here, CZ’s Silver Bullets are takeaways that will resonate in the boardroom as well as on the battlefield. They will help you align with your courageous self, build confidence, and encourage thoughts that lead to action for your team.

Universally praised for his character, humility, and warrior spirit, CZ's career expanded from his humble origins to be the leader on missions achieved by teams under intense scrutiny and stress. They succeeded through hard training, accountability, and focus—carnivores in a world of grass-eaters.

If now is the time for you to leave your comfort zone, CZ will guide you to guts, grit, and greatness—once you stop sitting by, waiting for events to unfold.

$28.00
ISBN: 979-8-89138-655-6
SKU: 18-1411-01
Categories:Self-Help, Leadership and Management, Thought Leadership, Inspiration and Personal Success

“CZ’s extraordinary journey from poverty to the Pentagon is a master class in leadership and resilience.”

William H. McRaven, Admiral, US Navy (Retired), New York Times bestselling author

“From the moment I met ‘CZ’ Colón- López, I knew he was someone I wanted on my team. He has such a deep knowledge of so many subjects, but he is blessed with a humility that belies his vast life experience—experience that took him from some of the most dangerous combat zones on earth to the very highest corridors of power. In other words, CZ is not the kind of person who will ever tell you that he knows more than you or has done more than you. He doesn’t have to. That’s the thing about great leaders who have walked the walk. For men like CZ, boasting is pointless. Men like this communicate with such surety and clarity that their capabilities are self- evident. So when CZ told me he was writing a leadership book, my expectations were sky-high. Carnivore Leadership, naturally, exceeds all of them and offers readers the chance to do the very same and very wise thing that I did some years ago: welcome CZ into your life and heed his advice. It’s made me a better person and can do the same for you.”

Chef Robert Irvine, entrepreneur and philanthropist

“Carnivore Leadership is a great and easy read for anyone serious about self- improvement and the art of leadership. I’ve known CZ for years, working with him during the toughest of times at the Pentagon. The stories he tells are not just insightful ; they reflect the leader he is—interesting, authentic, and inspiring.”

Dr. Mark T. Esper, twenty-seventh US Secretary of Defense

“I was blessed with great leaders in both pararescue and the CIA, and I learned by their example. However, most readers will not have access to this mentorship I enjoyed. That is why I highly recommend Carnivore Leadership. CZ has led several generations of warfighters and groomed them for success—and survival. Whether in a kinetic mission or clinching a corporate contract, CZ would be my go- to guy. Even now, I learned a bit more via this wonderful book.”

Ric Prado, New York Times bestselling author of Black Ops, CIA Senior Operations Officer, and Chief of Operations at CIA’s Counterterrorist Center (Retired)

“SEAC Ramón Colón-López embodies leadership in every sense of the word. In a world crowded with leadership buzzwords and empty slogans, CZ delivers the real thing: raw, honest, and forged through decades of experience where lives, missions, and trust were on the line. This isn’t theory—it’s battle-tested truth with hard-earned lessons that apply whether you lead on the battlefield, in the boardroom, or anywhere in between. If you’re serious about leading with purpose, resilience, and clarity, this book will challenge you to take charge—and get to work.”

Matthew O. Williams, Medal of Honor recipient

Ramón “CZ” Colón-López

Former Pararescueman and Senior Enlisted Advisor to the Chairman of the Joint Chiefs in the US military

Born and raised in Puerto Rico, Ramón “CZ” Colón-López spent thirty-three years in the US military as a Joint Special Operations (JSOC) Pararescueman and culminated his career as the Senior Enlisted Advisor to the Chairman (SEAC) of the Joint Chiefs, the highest-ranking enlisted military position in the entire US military and responsible for 2.4 million troops and a multibillion-dollar budget.

From his time in JSOC to the Pentagon performing the world’s toughest missions, he journaled his leadership journey in thirteen Moleskine notebooks, part of which is shared in this book. Colón-López has advised high US and foreign military leaders, civic leaders, and two presidents of the United States.

He currently lives in North Carolina with his wife, Janet, and his rescue Saluki dogs.