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Tara Jaye Frank

Equity, Culture, and Leadership Expert

Tara Jaye Frank is an equity strategist who has advised and educated thousands of Fortune 500 executives across multiple industries and large member organizations. Her work, fueled by a deep belief in the creative power and potential of every one, focuses on building bridges between people, ideas, and opportunity.

Before founding her culture and leadership consultancy, Frank spent twenty-one years at Hallmark Cards, where she served in multiple executive roles, including vice president of creative writing and editorial, vice president of business innovation, vice president of multicultural strategy, and corporate culture advisor to the president.

Frank resides in Dallas, Texas, with her rock star husband, two of their six children, and their three dogs. She is also a proud Spelman alumna, and a member of the Executive Leadership Council, the Network of Executive Women, and Delta Sigma Theta Sorority, Inc.

Publication Date:December 10, 2021

The Waymakers

Clearing the Path to Workplace Equity with Competence and Confidence

Beyond strategies and systems, what really drives workplace equity and inclusion?

The truth is that all historically excluded professionals who have broken through to greater levels of belonging and achievement have succeeded not by systems change alone, but because influential leaders chose to remove barriers, open doors, and guide them toward their goals. The bottom line? Someone made a way for them.

Using case studies, data, and evocative storytelling, Frank outlines how leaders with power and position can clear the path to workplace equity by

  • discovering where you are on your equity journey today;
  • embracing the steps required to achieve true equity;
  • understanding what your employees really want from you;
  • developing a lens for the big barriers and intervention opportunities;
  • connecting the dots between meeting talent needs and unlocking company value;
  • recognizing when Waymaking matters most; and
  • showing up-every day-as a leader who makes a way.

The Waymakers not only makes a compelling case for change. It also teaches you how to facilitate that change. Once you’ve read it, you’ll understand why the question is not “what” drives equity and inclusion, but “who.”

And the answer is you.

Business, Politics
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Motivational Speaking
Social Media, Influencers
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Amplify Publishing Group|
620 Herndon Parkway, Suite 220|
Herndon, Virginia 20170
Phone: 703-437-3584|
Fax: 703-437-3554|
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